Launch Partners for High-Growth Startups
The media & distribution team for startup builders & backers.
Launches
Product launches, funding announcements, category campaigns. We make the film and run the distribution that makes it viral.
Open case studyCase study
Kalshi
Prediction Markets / Financial Exchange
3.1M+ views
Open case studyCase study
Odyssey
Foundation World Models
2.1M+ views
Open case studyCase study
Extropic
Thermodynamic Computing Hardware
800K+ views
Open case studyCase study
Merge
AI Integrations Platform
410K+ views
Open case studyCase study
Ridge
AI Sales Intelligence
460K+ views
How it works
From the first call to launch day, one team makes the film and runs the distribution behind it.
- 01
Scope
Timing constrains everything else.
One call to settle what the launch has to achieve, who it has to reach, and when the window closes. Every decision after this one is shaped by that date.
- 02
Concept
A film has to argue something.
We come back with the approach: what it argues, how it opens, and what the audience is left holding. A point of view, not a moodboard.
- 03
Production
The cut answers to the brief, not to taste.
The film gets made. Every review runs against what the launch has to achieve, which is the only question that ends an argument about a cut.
- 04
Distribution
A film nobody sees is not a launch.
Where the brief calls for it, creator seeding runs alongside the release and times it into a window where the audience is already paying attention.
How distribution works
In their words
What they said after launch day.
“Great launch video! Stoked for the IRL event tonight.”
“Reception is overwhelmingly positive! Congrats guys!”
“People are loving the animations”
“TY! Great work.”
Next launch
Planning a launch?
Tell us what is launching and when. Thirty minutes is usually enough to know whether we are the right team for it.